Investing in businesses driving the next wave of sports growth: women.

OUR THESIS

Today, more capital is flowing into the sports industry than ever before, turning sports into an asset class underwritten for tremendous growth. That level of growth will require transformative change through strategic investment.

We believe that investment is best made in consumer, content, and enterprise businesses that serve women across the sports economy.


OUR FOCUS

  • Platforms and technologies enabling storytelling, including distribution, consumption and creation of content.

  • Technology and products that enhance experiences for athletes and/or audiences.

  • Products and services that collect and leverage first and zero party data to serve leagues, teams, athletes, and audiences.

  • Technology serving and advancing women as athletes, including gear for her, performance optimization and injury prevention.

  • Companies growing the game, including participation, audience building, monetization and other opportunities across collegiate and pre-collegiate sports.


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